The Impact of IT Solutions on Preparing Enterprise Systems for Pharmaceutical Product Launches
Kassym-Jomart Tokayev
L.N. Gumilyov Eurasian National University, city of Nur-Sultan
Omar Hassan
Computer Science Department, Qatar University, Qatar
Abstract
The pharmaceutical industry faces significant challenges in launching new drugs, a process that requires meticulous planning and execution across various enterprise systems. IT applications have emerged as critical enablers in ensuring that pharmaceutical companies are well-prepared for these launches. This paper explores the role of IT applications in enhancing readiness for pharmaceutical drug launches, focusing on areas such as supply chain management, regulatory compliance, marketing strategies, and data integration. By leveraging advanced IT solutions, companies can streamline operations, improve coordination, and mitigate risks associated with drug launches. This paper also examines case studies to illustrate the practical benefits of IT applications in this context, highlighting how they contribute to successful and timely market entry. The integration of robust IT infrastructure is essential for managing the complexities of drug launches, ultimately supporting the goal of delivering new therapies to patients efficiently and effectively.
Author Biographies
Kassym-Jomart Tokayev, L.N. Gumilyov Eurasian National University, city of Nur-Sultan
Kassym-Jomart Tokayev
L.N. Gumilyov Eurasian National University, city of Nur-Sultan
Omar Hassan, Computer Science Department, Qatar University, Qatar
Omar Hassan
Computer Science Department, Qatar University, Qatar
